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PRODUCT DEVELOPMENT
Product Development project date. 2022
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This was a part of my product development module where we were tasked to generate design ideas and make it a part of a new product line for the chosen brand, Canvas And Weaves.
My target audience was those who often travel overseas and appreciate convenience.
I chose to design a towel tote bag that was meant to hold daily items and necessities while also upholding its meaning of being a towel.
The bag is made sustainably using natural dye methods, eg coffee dye.
Leaf stamping using fake leaves and fabric paint.
The bag can unfold and transform into a long beach towel allowing easy access and being hassle free.
The cost sheet
The techpack of the bag.
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